630 million people don’t have access to clean water

2,300 people die each day in Africa from water and sanitation related causes

Water systems are continuously installed, but 65% of water supply infrastructure installed over the last 10 years is no longer functional - £8bn wasted

Every village has broken water systems that can no longer be used because there is no method of maintaining them

The Problem

“The problem of providing rural water around the world hasn’t been cracked,” said Philippe Dongier, World Bank Director, Tanzania 2014.”

“Nepotism, a lack of incentive and mismanagement of funds occurs in 70% of village water committees”

"Over 800,000 India Mark II hand pumps have been installed in Africa since since 1972, 50% are are now dysfunctional."
(International Institute for Environment and Development (IIED))

We need a sustainable solution that will last



The only fair, sustainable solution for the world’s poorest people:

  • Pay easily affordable amounts per use
  • Use the funds for expert, in-country maintenance of the water supply
  • Create professional employment opportunities for locals

Transparent, accountable collection of user fees to ensure the system is professionally maintained forever.

More people in Africa own a mobile phone than have access to clean water

The amount that people pay for their mobile phone would cover 10 years worth of drinking water through eWATER

  • People can access water 24/7, with no queuing or fighting at the taps
  • The technology is 75% cheaper than any other existing technology for pre-payment of water – this means that multiple taps can be installed across a village, resulting in less distance required to carry heavy buckets and more time available for the children to attend school.
  • The system is fully accountable and transparent
  • Water wastage drops 99%; people don’t spill a drop when paying for it. This has profound implications for climate change in drought prone countries.
  • The lack of water wastage also reduces stagnant water puddles, which minimises the breeding grounds for mosquitos, reducing malaria
  • The technology works offline
  • It is affordable – 1 pence per 20 litres – average spend per person is £2-3 per year, which even in the poorest villages is 1 days income
  • Because it uses mobile money to load eWATERcredit onto simple tags anyone with a basic smart phone can become a seller of eWATERcredit
  • Jobs created through professional maintenance companies

Our inspiration:

15 years ago less than 1% of Africans had a mobile phone. Now 76% of Africans are paying the mobile phone companies for handsets, airtime, and paying to charge their phones; but most are still drinking parasite infested water from open wells - 2,300 people die each day from water and sanitation.

Mobile phone companies weren’t afraid to use the most advanced technology in very rural areas – instead they embraced technology to deliver a service which has transformed peoples’ lives. We wanted to do the same by providing access to clean, sustainable water.